So what is Anchored Text?
Anchored text is a phrase that is linked to another site, in this case, your site.
“ SEO Jacksonville Florida ” is an example of anchored text to this website: http://seojaxfl.com/ . The use of words pertaining to your site is the way Google ranks your site for keywords. For every anchored text link that says ” SEO Jacksonville Florida ” http://seojaxfl.com gets credit as being a site that provides SEO for Jacksonville FL and becomes stronger with that keyword phrase on Google. You want to change your anchored text often, however, or Google considers it spam and you won’t rank for the term at all.